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About Dr Rajshri Roy

Rajshri is passionate about scalable and sustainable properties of social marketing-based interventions that have the potential to bring about adequate changes in the dietary behaviour of individuals.

 

Her academic research concentrates on dietary behaviour changes through appropriate personalisation of interventions, according to the requirements of the individuals and community by using user-centred, co-design and participatory research methodologies, and proper integration of behaviour change techniques to motivate long-term changes.